AdForum PHNX Awards titles 2021

 My role

I’ve selected the new color palette, created new color combinations for logos and textures. I developed new texture design and improved the usage of textures in the whole design identity.

I designed, animated and rendered the small videos, I was responsible of the entire motion design.

Description:

In the second year, AdForum.com proudly hosted the PHNX Awards, and Addit was entrusted with the task of refining its identity. As the responsible individual, I led the effort to revamp the design by introducing fresh colors and a touch of excitement. Our goal was to infuse a sense of playfulness and joy into the event, achieved through a vibrant color palette and charming hand-drawn background texture.

Our approach evolved the event experience with a series of shorter animated sequences interspersed between presentations and announcements, creating engaging transitions.

Credits

Production design and animation: Addikt

AdForum PHNX Awards titles 2020

 Social posts and banners

The event was advertised in all social media platforms and creative websites.

We developed a simple and effective grid that can be easily adjusted for every format.